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True, high member turnover makes long-term investment tricky.

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But that's a short-sighted view.

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Food as medicine initiatives can yield near-term ROI.

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For example, produce prescription programs have shown meaningful improvements in A1C,
reduced healthcare costs within just five years.

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Health plans should also consider their broader role in driving health equity.

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Medically tailored meals and produce vouchers aren't just preventive, they help close gaps
in underserved populations, which improves performance metrics like HEDIS and STAR

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ratings.

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Rethinking value isn't just about timelines, it's about outcomes that matter.